Joel Alcala
About Joel Alcala
Joel Alcala is a Creative Director with extensive experience in product development and design leadership. He has held key positions at various companies, including Lumen5 and Dubai Media Incorporated, and has a background in advertising from the University of Santo Tomas.
Current Role as Creative Director
Joel Alcala serves as the Creative Director at Lumen5, a position he has held since 2022. In this role, he applies his extensive experience in creative leadership to drive product development and enhance user engagement. His focus is on integrating innovative design strategies that improve the storytelling capabilities of the platform. Alcala's work aims to elevate the overall user experience through creative solutions.
Previous Experience at Lumen5
Prior to his current role, Joel Alcala worked at Lumen5 as the Motion Graphics Lead from 2021 to 2022. During his tenure, he developed innovative design strategies for branded templates, which significantly enhanced user experience. His contributions during this period laid the groundwork for his current responsibilities as Creative Director.
Career Background in Creative Leadership
Joel Alcala has a diverse background in creative leadership, having held significant positions at various organizations. He was the Creative Director at Dubai Media Incorporated from 2012 to 2021, where he led creative initiatives for nearly a decade. Earlier in his career, he served as the Creative Head at ICON Creative from 2007 to 2009 and as a Senior Art Director at McCann Worldgroup from 2000 to 2007.
Educational Background in Advertising
Joel Alcala studied at the University of Santo Tomas, where he majored in Advertising and earned a Bachelor of Fine Arts degree. His education spanned from 1991 to 2000, providing him with a solid foundation in creative principles and advertising strategies that he applies in his professional roles.
Combining Creativity with Data-Driven Strategies
Joel Alcala is known for his ability to combine creativity with data-driven strategies. This approach allows him to create extraordinary brand experiences that resonate with audiences. His focus on integrating analytical insights into the creative process enhances the effectiveness of the projects he oversees.