Julio A. Lizarazo
About Julio A. Lizarazo
Julio A. Lizarazo is the Marketing Communications Manager at Lutron Electronics in the Greater Philadelphia Area, with extensive experience in strategic international marketing and a background in finance and industrial engineering.
Title
Julio A. Lizarazo is currently the Marketing Communications Manager at Lutron Electronics. He has extensive experience in marketing and communications within large organizations.
Professional Experience at Lutron Electronics
In his current role as Marketing Communications Manager at Lutron Electronics in the Greater Philadelphia Area, Julio A. Lizarazo is responsible for overseeing marketing strategies that integrate various forms of communication. His position demands a deep understanding of market intelligence, ROI, and analytics to ensure successful campaign outcomes.
Previous Roles at Sony Electronics
Julio A. Lizarazo has held several key positions at Sony. From 2013 to 2016, he served as the Digital Imaging-DSLR Marketing Manager in the Miami/Fort Lauderdale Area, focusing on the digital imaging sector. Prior to that, he was the Product Marketing Manager at Sony Electronics from 2005 to 2013, a role in which he managed marketing projects and product strategies.
Early Career at Baxter
Julio's early career included a role as an Operations Analyst at Baxter from 2001 to 2004. This position provided him with a strong foundation in operational analysis and strategic planning, skills that he has leveraged throughout his career.
Education and Expertise
Julio holds an MBA in Finance from the University of Miami Herbert Business School, where he specialized in International Business. He also holds a Bachelor of Science in Industrial Engineering from Pontificia Universidad Javeriana. His formal education has equipped him with the knowledge and expertise necessary for a successful career in strategic international marketing.
Skills in Marketing and Communications
Julio is an expert in integrated advertisement campaigns and sponsorship strategies, with a proven track record of delivering high-level results. He is adept at building and leading effective marketing teams and possesses significant expertise in regional media strategy, market intelligence, ROI, and analytics.