Mark Connelly
About Mark Connelly
Mark Connelly is the Sr. Director of Consumer Marketing at Lutron Electronics in Allentown, Pennsylvania, with over 20 years of experience in consumer products and consulting.
Current Role at Lutron Electronics
Mark Connelly is currently serving as the Sr. Director of Consumer Marketing at Lutron Electronics in Allentown, Pennsylvania, United States. In this role, he brings a wealth of experience in consumer product marketing, leveraging his extensive background to drive consumer engagement and product market fit for Lutron's offerings.
Previous Roles at Lutron Electronics
Before his current role, Mark Connelly was the Director of Consumer Marketing at Lutron Electronics from 2016 to 2021, based in Coopersburg, PA. During his tenure, he contributed significantly to the company's consumer marketing strategies, playing a pivotal role in enhancing the brand's market presence and consumer appeal.
Marketing Experience at Colgate Palmolive
Mark Connelly's career at Colgate Palmolive spanned over approximately 15 years, during which he held several key positions. From 2011 to 2016, he was the Marketing Director of North America Home Care in New York, NY, preceding which he managed shopper marketing for U.S. Oral Care from 2009 to 2011. He also held roles as Senior Brand Manager for both U.S. Home Care and Colgate Oral Pharmaceuticals, among others. His extensive experience at Colgate Palmolive provided him with deep insights into consumer marketing and brand management.
Academic Background
Mark Connelly holds an M.B.A. from Indiana University - Kelley School of Business, obtained between 1999 to 2001. He also earned a Bachelor of Arts degree from Washington and Lee University. His academic credentials have equipped him with a strong foundation in business management and marketing strategies.
Professional Expertise and Skills
With over 20 years of experience in consumer products and consulting, Mark Connelly possesses a robust expertise in base business management and new product development/launch. He has demonstrated a passion for people development and cross-functional collaboration, and offers a global marketing perspective. His skills include discovering consumer and shopper insights to enhance category and brand value, with specific experience in FDA/EPA regulated businesses.