Antony Taylor
About Antony Taylor
Ant Taylor: CEO and Founder
Ant Taylor holds the title of CEO and Founder of Lyte, a company focused on revolutionizing the ticketing industry. His leadership has been pivotal in guiding Lyte from its inception to its current status as a major player in the ticketing market. Taylor's career trajectory took a significant turn after attending a beach volleyball game at the London Olympics in 2012, which sparked the initial idea for Lyte.
Inspiration from the London Olympics
In 2012, Ant Taylor attended a beach volleyball game at the London Olympics. This event was a key inspiration for the creation of Lyte. The experience highlighted the challenges fans face with ticketing, motivating Taylor to travel back to the US to form a team dedicated to solving these problems. This led to the establishment of Lyte, aimed at providing more flexible and fan-friendly ticketing solutions.
Founding Lyte and Early Development
Ant Taylor founded Lyte in 2014. The company was established to address the common issue of unused tickets and the difficulties in securing tickets for sold-out events. With the mission to create a more fluid and fair ticketing experience, Taylor and his team began developing and experimenting with various ticketing solutions immediately after his return from the London Olympics.
Expansion and Global Presence
In 2019, Lyte expanded its operations by opening its first international office, marking a significant step in its global expansion strategy. The move demonstrated the company’s ambition to provide its innovative ticketing solutions to a broader audience beyond the United States.
Strategic Acquisitions and Industry Support
Between 2021 and 2022, Lyte acquired Festicket and Event Genius to enhance its service offerings and develop an end-to-end ticketing solution. During the COVID-19 pandemic, Lyte also played a supportive role to the National Independent Venues Association (NIVA), showcasing Taylor's commitment to aiding the broader ticketing and events industry. In 2023, Lyte launched its demand-first, end-to-end ticketing solution globally.