Cole Steffensen
About Cole Steffensen
Cole Steffensen is a Senior Digital Ads Manager at M+R, where he has worked since 2020. He has a background in digital advertising and project coordination, along with a degree in Mathematics and Computer Science from UC San Diego.
Work at M+R
Cole Steffensen has been employed at M+R since 2020, currently holding the position of Senior Digital Ads Manager. In this role, he drafts and executes media plans across multiple advertising platforms. His responsibilities include coordinating large projects with designers and developers, overseeing freelancer hours and budgets, and delivering high-level performance reporting to client stakeholders. Prior to his current role, he served as Digital Ads Manager from 2018 to 2019 and as Online Associate from 2017 to 2018, gaining comprehensive experience in digital advertising.
Education and Expertise
Cole Steffensen earned a Bachelor's degree in Mathematics and Computer Science from UC San Diego, where he studied from 2012 to 2016. His educational background provides a strong foundation in analytical and technical skills, which he applies in his current role in digital advertising. His expertise encompasses media planning, performance reporting, and project coordination, along with mentoring junior staff in platform training and career development.
Professional Background
Before joining M+R, Cole Steffensen worked in various roles that contributed to his skill set. He served as a Template Administrator at MultiPlan from 2016 to 2017 and worked as a Tutor at Kaplan from 2019 to 2020. Additionally, he was a Marketing/Advertising Consultant at Blue Seedling for six months in 2019. These positions allowed him to develop a diverse range of skills in administration, tutoring, and marketing.
Mentorship and Team Coordination
In his role as Senior Digital Ads Manager at M+R, Cole Steffensen actively mentors junior-level staff. He provides platform training and assists with their career growth, fostering a collaborative work environment. His ability to coordinate large projects and manage budgets demonstrates his leadership skills and commitment to team development.