Abbey Charles

Web And Technical Content Manager @ mabl

About Abbey Charles

Abbey Charles is a Web and Technical Content Manager with a background in Sociology from the University of Colorado Boulder. With extensive experience in content management and web development, she has significantly increased organic traffic for various companies and is currently employed at mabl in Boston.

Work at mabl

Abbey Charles currently holds the position of Web and Technical Content Manager at mabl. She has been with the company since 2024, contributing her expertise in web content management and technical writing. Her role involves creating and managing content that enhances user experience and supports the company's objectives. Abbey's background in web development and content strategy informs her approach to content creation at mabl.

Education and Expertise

Abbey Charles earned her Bachelor’s degree in Sociology from the University of Colorado Boulder, where she studied from 2004 to 2007. She also attended Prescott College, focusing on Adventure Education from 2000 to 2003. Abbey possesses extensive experience in UI/UX development, particularly in front-end website design. Her educational background and professional experience have equipped her with a strong foundation in both content management and technical development.

Background

Abbey Charles has a diverse professional background, having worked in various roles across multiple industries. She began her career as a Copywriter at Sports Authority in 2015 and later held positions such as Customer Service Manager and Copywriter at Geek Fuel. Abbey transitioned into technical roles, serving as a Front End Software Developer at Ria Financial and a Software Developer Resident at Coding Dojo. Her experience spans content management, software development, and user experience design.

Achievements

During her tenure at Gun.io, Abbey Charles significantly increased organic traffic to the site by over 100% and new user visits by 160%. At Altra Running, she successfully redesigned parts of the website to improve user experience and grew the first-page search presence for shoppable pages by 41% within the first year. These accomplishments reflect her ability to drive measurable results through effective content strategies and web development.

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