Padma Srinivasan
About Padma Srinivasan
Padma Srinivasan serves as the Director of Go-To-Market Strategy at Mad Street Den, where she develops multi-industry strategies focused on data organization and digital experiences. With a diverse background in marketing and operations across various companies, she has held multiple roles in her career, including senior management positions at Mad Street Den and Johnson & Johnson.
Current Role at Mad Street Den
Padma Srinivasan serves as the Director of Go-to-Market Strategy at Mad Street Den since 2022. In this role, she is responsible for developing cross-geo, multi-industry go-to-market strategies for Blox.ai. Her focus includes data organization, digital experiences, and automation. She oversees the execution of campaigns by liaising across teams and stakeholders to meet pipeline and sales goals.
Previous Experience in Marketing and Operations
Padma has extensive experience in marketing and operations across various organizations. She worked at Mad Street Den as Senior Manager of Marketing from 2020 to 2022 and as Chief of Staff to the CEO from 2018 to 2020. Prior to that, she held positions at Johnson & Johnson Ltd. as Zonal Manager for Professional Marketing and as a Management Trainee. Her earlier roles include working as Manager of Customer Operations at HeyMath! and as Assistant Manager at ITC Limited.
Educational Background
Padma Srinivasan holds a Post Graduate Diploma in Management (PGDM) with a specialization in Marketing from SP Jain Institute of Management & Research, where she studied from 2007 to 2009. She also earned a Bachelor of Science (B.Sc) degree in Mathematics from Stella Maris College, completing her studies from 2000 to 2003.
Professional Development and Early Career
Padma began her career at GENPACT as a Process Specialist from 2003 to 2006. She later gained experience in digital communication strategy during her internship at Johnson & Johnson Ltd. in 2008. Additionally, she worked briefly at DHAN Foundation in process development. Her diverse roles have contributed to her comprehensive understanding of the sales and marketing value chain.