Beth Noble
About Beth Noble
Beth Noble is the UCD Principal at Made Tech in Newcastle upon Tyne, England, with nearly 20 years of experience in user-driven service design and digital engagement.
Current Role at Made Tech
Beth Noble currently holds the position of UCD Principal at Made Tech in Newcastle upon Tyne, England, United Kingdom. As UCD Principal, she applies her extensive skills and expertise to drive user-centered design processes. Her role focuses on ensuring that digital services meet user needs effectively, enhancing usability and user experience.
Past Experience in Government Digital Services
Beth Noble served as the Deputy Head of Design for Digital Services at HM Government from 2019 to 2022. Prior to this, she was the Design Lead for Digital Services at HM Revenue & Customs from 2016 to 2019. Her earlier roles include Senior Designer at HM Government from 2014 to 2016. Throughout her tenure at these government agencies, Beth played key roles in improving digital services and driving user engagement through strategic design leadership.
Early Career Development
Beth Noble's early career includes serving as a New Media Officer at Gateshead Council from 2004 to 2014, and as a Web Development Coordinator at NHS North Tyneside PCT from 2000 to 2004. These roles allowed her to develop a strong foundation in web development, digital media, and user-centered design, which have been instrumental in her later career successes.
Design Community Leadership
In her role at HM Revenue & Customs, Beth Noble led a design community comprised of 24 staff and contractors at the Newcastle delivery centre. Her leadership in this capacity involved managing diverse teams, overseeing design processes, and fostering an environment conducive to innovative digital solutions. Her experience in this area underscores her capability in team leadership and community management.
Expertise and Specializations
Beth Noble has nearly 20 years of experience in digital engagement through user-driven service design. She specializes in areas such as strategy, prototyping, Agile methodologies, and iterative design. Her technical proficiencies include CSS, HTML, web standards, accessibility, GDS standards, web analytics, and tools like PhotoShop and Illustrator. Beth's expertise ensures she effectively meets user needs through strategic and innovative design approaches.