Alexey Rusakov
About Alexey Rusakov
Alexey Rusakov is a Marketing Manager at Mail.ru Group in Moscow, Russia, with a background in Finance, FinTech, and E-commerce. He holds two Bachelor's degrees in Information Technology and has experience in user behavior analysis and project management.
Work at Mail.ru Group
Alexey Rusakov has been serving as a Marketing Manager at Mail.ru Group since 2020. His role is based in Moscow, Moscow City, Russia. Over the course of four years, he has contributed to various marketing initiatives and strategies within the organization.
Education and Expertise
Alexey Rusakov studied Information Technology at Университет 'Синергия', where he earned a Bachelor's degree from 2019 to 2021. He also holds a Bachelor's degree in Information Technology from the Moscow Aviation Institute (National Research University), which he completed from 2013 to 2017. His educational background supports his expertise in digital marketing and analytics.
Background in Marketing and Analytics
Before joining Mail.ru Group, Alexey worked as a Digital Marketing Specialist at Lime Credit Group from 2018 to 2020. He also held the position of PPC + Analytics Manager at EDISON - Digital Agency from 2017 to 2018. His experience spans the Finance, FinTech, and E-commerce industries, providing a diverse foundation for his marketing career.
Skills in User Behavior Analysis
Alexey possesses strong skills in user behavior analysis, utilizing tools such as HotJar and Yandex.Webvisor for web analytics. He is experienced in Conversion Rate Optimization best practices, which enhance user engagement and improve marketing outcomes.
Project Management Tools Utilization
In his professional roles, Alexey has utilized Jira and Confluence for project management and collaboration. These tools aid in streamlining workflows and enhancing team communication, contributing to the efficiency of marketing projects.