Anna Kashnitskaya
About Anna Kashnitskaya
Anna Kashnitskaya serves as the Head of Business Development Strategic Projects at Mail.Ru Group, a position she has held since 2016. With a background in brand management and project management, she has developed strategic partnerships and implemented sales strategies to enhance the company's market presence.
Current Role at Mail.Ru Group
Anna Kashnitskaya serves as the Head of Business Development Strategic Projects at Mail.Ru Group since 2016. In this role, she is responsible for defining and implementing sales strategies aimed at opening new markets and strengthening the company's core market positions. Her work involves developing strategic partnerships that enhance Mail.Ru's B2B, search, messaging, and email products. Additionally, she conducts market and business research to support the development of strategic projects within the organization.
Previous Work Experience
Before her current position, Anna Kashnitskaya held various roles across different companies. She worked as an Account Executive at Progression for six months in 2007. Following that, she served as a Junior Brand Manager at L'Oreal for eight months in 2004. Anna also worked at A1 Systems in multiple capacities, including Project Manager from 2009 to 2010, Business Development Director from 2015 to 2016, and Head of the non-operators B2B Department from 2010 to 2015. Additionally, she was an Account Manager at OneAgile from 2008 to 2009.
Education and Qualifications
Anna Kashnitskaya studied at Peoples’ Friendship University of Russia, where she focused on Advertising and Public Relations. She achieved the Specialist degree from 2002 to 2007. This educational background has provided her with a solid foundation in marketing and communication strategies, which she applies in her professional roles.
Strategic Project Development
In her current role at Mail.Ru Group, Anna Kashnitskaya is involved in strategic project development. She conducts market and business research to inform the direction of these projects. Her efforts are aimed at enhancing the company's offerings and ensuring that Mail.Ru remains competitive in the rapidly evolving digital landscape.