Daria Pavlovskaya
About Daria Pavlovskaya
Daria Pavlovskaya is a Senior UA Manager at Mail.ru Group, where she has worked since 2021. She has a background in user acquisition and partnership management, along with a Bachelor's degree in Oriental studies from Moscow State University.
Current Role at Mail.ru Group
Daria Pavlovskaya currently holds the position of Senior UA Manager at Mail.ru Group, a role she has occupied since 2021. In this capacity, she oversees user acquisition strategies and initiatives, focusing on enhancing the company's growth in digital platforms. Daria is also responsible for organizing webinars and creative sessions aimed at fostering collaboration among project teams, team leads, and brand managers.
Previous Experience at Mail.ru Group
Daria Pavlovskaya has a history of working at Mail.ru Group, where she held various positions. She started as an Intern in 2019, where she contributed to team expertise development and supervised intern onboarding. Following her internship, she served as a Junior UA Manager from 2019 to 2020, and later as a User Acquisition Manager from 2020 to 2021. During her tenure, she became responsible for TikTok growth initiatives and provided feedback to platforms while participating in beta testing for new features.
Experience at WORLD CHESS EVENTS LIMITED
Before her time at Mail.ru Group, Daria worked as an Assistant in the Partnership Department at WORLD CHESS EVENTS LIMITED from 2018 to 2019. In this role, she supported partnership initiatives and contributed to the organization's objectives in the chess event sector.
Education and Academic Background
Daria Pavlovskaya earned her Bachelor's degree in Oriental Studies from Московский Государственный Университет им. М.В. Ломоносова (МГУ), studying there from 2014 to 2018. Additionally, she studied at 东华大学 for 11 months in 2014, where she focused on Chinese language studies.