Liana Shermadini
About Liana Shermadini
Liana Shermadini serves as the Business Development Lead and Head of Sales at Mail.ru Group in Moscow, Russia, where she has worked since 2016. She leverages Big Data to inform business strategies and has implemented training programs to enhance team performance.
Work at Mail.ru Group
Liana Shermadini has been employed at Mail.ru Group since 2016, serving as the Business Development Lead and Head of Sales. In this role, she has utilized Big Data through the Nielsen system to inform business strategies and decisions. Her responsibilities include conducting business valuation analysis with a focus on GMV and profitability, which contributes to strategic decision-making within the organization. Additionally, she has created financial models and prepared marketing strategies and presentations for major partners.
Education and Expertise
Liana Shermadini studied sociology at РУДН, where she achieved a bachelor's degree from 2008 to 2013. During the same period, she also studied translation in the field of professional activity with a focus on the French language, earning the qualification of Специалист. Furthermore, she attended EC English Language Centres, enhancing her language skills, which supports her role in business development and sales.
Training and Development Initiatives
In her current position, Liana implemented a staff training program aimed at enhancing team performance. She developed training materials that support the program, ensuring that team members are equipped with the necessary skills and knowledge to excel in their roles. This initiative reflects her commitment to fostering a productive work environment and improving overall team effectiveness.
Project Management and Strategy Development
Liana has developed a comprehensive algorithm that enables additional functionalities for restaurants, such as 'Take away'. This initiative ensures timely project launches and enhances operational capabilities. Her work in creating financial models and marketing strategies further demonstrates her strategic approach to business development.