Margarita Nikolaeva
About Margarita Nikolaeva
Margarita Nikolaeva is a Lead User Acquisition Manager with extensive experience in user acquisition roles at notable companies, including 101XP and Mail.ru Group. She holds a Bachelor's degree in Business-informatics from the National Research University – Higher School of Economics.
Current Role at Mail.ru Group
Margarita Nikolaeva currently serves as the Lead User Acquisition Manager at Mail.ru Group. She has held this position since 2019, contributing to the company's user acquisition strategies and initiatives in Moscow, Russia. Her role involves overseeing user acquisition campaigns and optimizing performance to enhance user engagement.
Previous Experience at Mail.ru Group
Prior to her current role, Margarita Nikolaeva worked at Mail.ru Group as a Senior User Acquisition Manager from 2018 to 2019. During this year-long tenure, she focused on developing and implementing user acquisition strategies to drive growth and improve user retention.
Experience at 101XP
Margarita Nikolaeva has significant experience at 101XP, where she held multiple positions. She began as a Support Specialist in 2015 for three months, then transitioned to User Acquisition Manager from 2016 to 2017, and later became the Lead User Acquisition Manager from 2017 to 2018. Her roles involved managing user acquisition efforts and enhancing customer support processes.
Educational Background
Margarita Nikolaeva studied at the National Research University – Higher School of Economics, where she earned a Bachelor's degree in Business-informatics. Her studies spanned from 2010 to 2014, providing her with a solid foundation in business and technology.