Mark Bogachev
About Mark Bogachev
Mark Bogachev serves as the Head of Monetization at My World and Head of Mini Games at Mail.Ru Group, where he has worked since 2017. He has a background in internet marketing and social game production, with experience in managing monetization strategies and user engagement initiatives.
Current Role at Mail.ru Group
Mark Bogachev currently serves as the Head of Monetization at My World and Head of MiniGames at Mail.Ru Group. He has held this position since 2017, contributing to the company's strategy in Moscow, Russian Federation. In this role, he is responsible for overseeing the monetization strategy for both web and mobile platforms. His efforts focus on enhancing user engagement and retention through the management of online events marketing.
Previous Experience in Internet Marketing
Before joining Mail.Ru Group, Mark Bogachev worked as a freelance Internet Marketing Professional and SMM Guru from 2013 to 2014. This role allowed him to develop skills in social media marketing and online promotion strategies, contributing to his expertise in digital marketing.
Experience at i-Jet Media
Mark Bogachev was employed at i-Jet Media as a Social Game Producer from 2010 to 2012. During his two-year tenure, he was involved in the production and management of social games, which provided him with valuable insights into the gaming industry and user engagement strategies.
Role as Brand Manager at Mail.ru Group
From 2014 to 2017, Mark Bogachev worked at Mail.Ru Group as a Brand Manager for Music, My World, and MiniGames. His responsibilities included managing pricing schemes for products across web and mobile platforms. This role helped him gain experience in brand management and product positioning within the digital landscape.
Educational Background in Computer Science
Mark Bogachev studied at Ural State University named after A.M. Gorky, where he achieved a degree in Computer Science. This educational background has provided him with a strong foundation in technology and analytical skills, which he applies in his current and previous roles.