Pavel Shifrin
About Pavel Shifrin
Pavel Shifrin is a Creative Director at Mail.ru Group, where he has worked since 2013. He specializes in game design, level design, and game scripting, and has extensive experience in game mechanics and data configuration.
Work at Mail.ru Group
Pavel Shifrin has been employed at Mail.ru Group since 2013, initially serving as a Senior Game Designer for 11 years. In this role, he has contributed to various aspects of game development, including level design and game scripting. In 2019, he advanced to the position of Creative Director, where he oversees creative processes and team management. His work involves balancing game mechanics and utilizing data configuration tools such as admin panels and XML/JSON files. Shifrin's experience encompasses the full cycle of game development, from initial concept through to post-launch support.
Education and Expertise
Pavel Shifrin studied at ГУАП, where he focused on computational systems and programming. He completed his studies from 2001 to 2006, earning a Bachelor's degree. His educational background provides a strong foundation for his expertise in game design, including the creation and management of game design documents and GUI layouts. Shifrin possesses skills in analyzing game statistics and implementing promotional strategies, which are essential for enhancing player engagement and game performance.
Background
Pavel Shifrin has a professional background rooted in game design and development. His career at Mail.ru Group spans over a decade, during which he has gained extensive experience in various facets of game production. His roles have allowed him to develop skills in level design, game scripting, and the balancing of game mechanics. Shifrin's involvement in the full cycle of game development reflects his comprehensive understanding of the industry.
Achievements
Throughout his tenure at Mail.ru Group, Pavel Shifrin has achieved significant milestones in game design and development. His contributions include the successful management of game design documents and the implementation of effective promotional strategies. Shifrin's expertise in analyzing game statistics has also played a key role in optimizing gameplay experiences. His leadership as Creative Director has further enhanced the creative direction of projects within the organization.