Ruslan Almukhametov
About Ruslan Almukhametov
Ruslan Almukhametov serves as the Head of Product Marketing for mobile games at IT Territory, a position he has held since 2014. He has significant experience in marketing strategies for mobile games, including work on titles like Hawk: Freedom Squadron and Juggernaut Wars.
Work at Mail.ru Group
Ruslan Almukhametov has held the position of Head of Product Marketing for mobile games at IT-Territory within Mail.ru Group since 2014. In this role, he has been responsible for developing and executing marketing strategies for mobile games. His work involves generating and testing creative assets for the Google Play Store, utilizing A/B testing methods to optimize performance. Almukhametov also acts as a feature owner for marketing initiatives, focusing on churn prevention strategies and ensuring effective communication with user acquisition partners.
Previous Experience at PlayFlock
Before joining Mail.ru Group, Ruslan Almukhametov worked at PlayFlock as a Business Development Manager Assistant from 2009 to 2012. During his tenure, he contributed to various business development activities, which laid the foundation for his future roles in product marketing. This experience provided him with insights into the gaming industry and helped him develop skills that are applicable to his current position.
Education and Expertise
Ruslan Almukhametov studied at the Higher School of Economics, where he earned a Bachelor's degree in Sociology from 2010 to 2014. His academic background has equipped him with analytical skills and an understanding of consumer behavior, which are essential in the field of product marketing. This educational foundation supports his ability to develop effective marketing strategies for mobile games.
Contributions to Mobile Games
In his current role, Ruslan Almukhametov has worked on marketing strategies for notable mobile games such as Hawk: Freedom Squadron and Juggernaut Wars. His contributions include overseeing the development of marketing features and reporting directly to top management, providing insights on marketing initiatives. His involvement in these projects showcases his expertise in the mobile gaming sector.