Aude Lauré
About Aude Lauré
Aude Lauré serves as the Category Manager for South Europe at ManoMano since 2020, bringing extensive experience from previous roles at Leroy Merlin and 3M. She holds multiple degrees in commercial engineering and marketing, and is recognized for her proactive approach and strong interpersonal skills.
Work at ManoMano
Aude Lauré has been serving as the Category Manager for South Europe at ManoMano since 2020. In this role, she is responsible for contributing to the commercial strategy aimed at achieving revenue growth objectives. Aude's focus includes managing performance metrics to ensure that business objectives are met. She leverages her skills in e-merchandising and commercial animation to enhance customer experience through interface adaptation and search engine optimization.
Previous Experience at Leroy Merlin
Prior to her current position, Aude Lauré worked at Leroy Merlin in various capacities. She was a Responsable Rayon from 2016 to 2018 in Paris Ouest, where she managed product categories. Subsequently, she served as Chef de produit extension d'offre for 10 months in 2019 to 2020 in the Région de Madrid, Espagne. Additionally, Aude held the role of V.I.E. Chef de produit junior from 2018 to 2020 in the same region, gaining valuable experience in product management.
Educational Background
Aude Lauré holds a Master's degree in ingeniería comercial from Universidad Tecnica Santa Maria, which she completed from 2012 to 2013. She also studied Marketing at IÉSEG School of Management, achieving a Master 2 (M2) from 2010 to 2015. In 2020, she completed a MOOC in Entrepreneuriat at HEC Paris, focusing on entrepreneurial studies. Aude's educational background equips her with a solid foundation in business and management principles.
Skills and Expertise
Aude Lauré possesses a range of skills that contribute to her professional effectiveness. She is known for her proactivity, good interpersonal skills, and ability to federate and cooperate within new teams. Aude demonstrates rapid adaptation to changing environments and has experience in managing performance metrics. Her expertise in e-merchandising and commercial animation supports her focus on enhancing customer experience.
Early Career Experience
Aude Lauré began her career with various roles that provided her with foundational experience. She worked as an Assistante Portfolio Manager at 3M in 2015 for six months in Brussels, Belgium. Additionally, she held positions as a Vendeuse at Fnac and Comptoir des Cotonniers in 2012 and 2014, respectively. Aude also worked as an Interim at SUPPLAY from 2013 to 2014, gaining diverse experience in retail and management.