Florian Richter
About Florian Richter
Florian Richter is the Senior Director of Learning & Documentation at Mapp Digital, where he has worked since 2021. He has extensive experience in client training and implementation, having held various roles at Webtrekk GmbH from 2006 to 2019.
Work at Mapp Digital
Florian Richter has been with Mapp Digital since 2021, currently holding the position of Senior Director Learning & Documentation. In this role, he focuses on developing and enhancing training materials and documentation to support client education and implementation processes. Prior to this position, he served as Director Learning & Documentation from 2019 to 2021, where he contributed to the overall learning strategy and client engagement initiatives.
Previous Experience at Webtrekk GmbH
Florian Richter worked at Webtrekk GmbH for a total of 11 years, holding various roles that contributed to client management and training. He began as a Key-Account Manager from 2006 to 2011, where he managed key client relationships in Berlin and surrounding areas. He then transitioned to Director Training and Education from 2011 to 2013, followed by Director Implementation & Client Training from 2013 to 2019. In these roles, he focused on client training programs and implementation strategies.
Education and Expertise
Florian Richter studied at The University of British Columbia, where he completed a program in Web Analytics and received the UBC Award of Achievement in Digital in 2013. He also holds a Diplom Wirtschaftsinformatiker (FH) from Technische Fachhochschule Wildau, where he studied Wirtschaftsinformatik from 2001 to 2006. His educational background provides a strong foundation in both analytics and information systems.
Career Timeline
Florian Richter's career spans over 15 years in the digital analytics and client training sectors. He began his professional journey at Webtrekk GmbH in 2006, progressing through various roles until 2019. In 2019, he joined Mapp Digital, where he has continued to advance in his career. His extensive experience in client-facing roles and training positions highlights his expertise in the field.