Sergio Sallavera Martinez
About Sergio Sallavera Martinez
Sergio Sallavera Martinez is a Senior Campaign Manager with over a decade of experience in digital marketing strategies. He currently works at Mapp Digital and IE Business School, and has previously held positions at Carrefour and Experian Consumer Services.
Work at Mapp Digital
Sergio Sallavera Martinez has been employed at Mapp Digital as a Senior Campaign Manager since 2013. In this role, he is responsible for managing digital marketing campaigns and strategies for clients. His expertise includes cross-channel marketing and data management, which are essential for optimizing campaign performance. He has contributed to the development of effective marketing solutions that cater to the needs of large corporations.
Experience at Carrefour
Before joining Mapp Digital, Sergio worked at Carrefour as a Campaign Manager in partnership with Experian from 2012 to 2013. During his six-month tenure in Madrid and surrounding areas, he focused on implementing marketing strategies that enhanced customer engagement and brand visibility. This experience provided him with valuable insights into retail marketing dynamics.
Background in Experian Consumer Services
Sergio's career includes a position at Experian Consumer Services, where he served as a Campaign Manager from 2011 to 2013. Over the course of two years in Madrid, he developed and executed marketing campaigns aimed at improving customer acquisition and retention. His work in this role laid the foundation for his subsequent positions in digital marketing.
Education and Expertise
Sergio studied at ICEMD, where he earned a Master's degree in Customer Experience Management, Digital Marketing, and Customer Management from 2017 to 2018. This educational background has equipped him with the skills necessary to navigate the complexities of digital marketing and customer engagement. He is experienced in offering technical support and training in various digital marketing tools.
Founding Generaclicks
Sergio founded Generaclicks, a company that specializes in Email Marketing and Marketing Automation services for large corporations. Through this venture, he has leveraged his extensive knowledge in digital marketing to provide tailored solutions that enhance client communication and marketing effectiveness. Generaclicks focuses on delivering high-quality marketing services that meet the demands of modern businesses.