Silvia Ricciardi
About Silvia Ricciardi
Silvia Ricciardi is a Customer Success Manager at Mapp Digital in Milan, Italy, where she has worked since 2021. She has a strong background in digital marketing and customer engagement, having previously held roles at SEA Milan Airports and De Agostini Editore.
Work at Mapp Digital
Silvia Ricciardi has been serving as a Customer Success Manager at Mapp Digital since 2021. In her role, she focuses on preventing customer churn by implementing strategic customer retention initiatives. She also emphasizes upselling and optimizing customer engagement to drive revenue growth. Ricciardi acts as the primary interface for program-related inquiries, fostering strong relationships with stakeholders as a trusted advisor. Her work involves developing a comprehensive understanding of diverse customer business objectives to align Mapp's solutions with their strategic goals.
Previous Experience in Digital Marketing
Before joining Mapp Digital, Silvia Ricciardi worked at SEA Milan Airports as a Digital Project Manager from 2018 to 2021. She was responsible for managing digital projects at both Linate and Malpensa Airports. Prior to that, she held positions at De Agostini Editore, where she worked as a Digital Marketing Coordinator from 2017 to 2018 and as a Digital Content Specialist from 2013 to 2017. These roles contributed to her expertise in digital marketing and customer engagement.
Education and Expertise
Silvia Ricciardi holds a Master's Degree in Modern Literature from the University of Milan, which she completed in 2012. She also earned a Bachelor's Degree in Humanities from the same institution in 2011. Additionally, she studied Marketing, Communication, and Digital Media at Sole 24 ORE Business School, achieving a Master Course in 2017. Her educational background provides a strong foundation for her work in customer success and digital marketing.
Background and Skills
Silvia Ricciardi completed her high school education at 'C. Rebora' Classical Lyceum, graduating with a score of 100/100 magna cum laude in 2008. She values opportunities to evolve and acquire new skills, and she enjoys working in fast-paced and dynamic environments. Ricciardi finds professional challenges fascinating and appreciates the chance to unleash creativity and potential in her work. She considers Mapp Digital her new 'home' following her career change.