Dawn Summers

Dawn Summers

Sr. Director, Insights And Strategies @ MARC Research

About Dawn Summers

Dawn Summers is a seasoned professional currently serving as Sr. Director of Insights and Strategies at M/A/R/C Research and as Customer Insights at eBay. With extensive experience in market research across various sectors, she is recognized for her project management skills and expertise in both quantitative and qualitative methodologies.

Current Role at M/A/R/C Research

Dawn Summers serves as the Sr. Director of Insights and Strategies at M/A/R/C Research, a position she has held since 2021. In this role, she focuses on delivering insights and strategies across various sectors, including Animal Health/Agriculture, Retail/E-Commerce, Healthcare, and Hospitality. Her responsibilities include utilizing both quantitative and qualitative research methodologies to inform decision-making processes within these industries.

Previous Experience in Research Management

Before her current role, Dawn Summers held several significant positions in research management. She worked as the Director of Research at Meeting Professionals International from 2005 to 2007 and at SIS International Research from 2001 to 2003. Additionally, she served as Market Research Manager at the Promotional Products Association International from 1996 to 1999 and as Research Manager at Metromedia Restaurant Group from 1999 to 2001.

Leadership and Project Management Skills

Dawn Summers is recognized for her strong leadership experience and impeccable project management skills. She possesses in-depth knowledge of both quantitative and qualitative research methodologies. Her expertise in agile approaches allows her to deliver flexible, fast, and high-quality insights, which are essential in her current and past roles.

Educational Background

Dawn Summers studied at Texas A&M University, where she earned a Bachelor of Arts degree in Psychology. She furthered her education at Indiana University-Purdue University at Indianapolis, focusing on Industrial-Organizational Psychology, where she completed a Master of Science program without a thesis.

Experience at eBay

In addition to her role at M/A/R/C Research, Dawn Summers has been working at eBay since 2021, where she focuses on Customer Insights. This position complements her extensive background in market research and strategy development, allowing her to apply her skills in a dynamic e-commerce environment.

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