Kristina Wang
About Kristina Wang
Kristina Wang serves as the Senior Insights and Strategies Manager at M/A/R/C Research, where she has worked since 2023. She has a diverse background in marketing and research, with previous roles at Merck, Ogilvy, and Siemens, among others.
Current Role at M/A/R/C Research
Kristina Wang serves as the Senior Insights and Strategies Manager at M/A/R/C Research, a position she has held since 2023. In this role, she focuses on developing insights and strategies to support client objectives. Prior to this, she worked as an Insights and Strategies Manager at the same organization from 2021 to 2023, where she contributed to various projects aimed at enhancing market understanding and client engagement.
Previous Experience at Merck
Kristina Wang worked as a Graduate Student Researcher at Merck from 2020 to 2021 for a duration of eight months. In this role, she engaged in research activities that contributed to the company's understanding of market dynamics and consumer behavior, supporting the development of strategic initiatives.
Educational Background in Marketing Research
Kristina Wang earned a Master of Marketing Research (MMR) from the University of Georgia's Terry College of Business, completing her studies from 2020 to 2021. This program equipped her with advanced skills in marketing research methodologies and data analysis, which she applies in her current role. Additionally, she holds a Bachelor's degree in Marketing from Clemson University, where she studied from 2016 to 2019.
Internship Experience in Strategic Planning
In 2019, Kristina Wang completed a two-month internship as a Strategic Planning Intern at Ogilvy. During this time, she gained practical experience in strategic marketing and planning processes. She also held various internships in marketing and research roles, including positions at Sunbelt Rentals, Siemens, and American Threads, where she developed a diverse skill set in marketing and project management.
Role as Social Media Coordinator
While pursuing her Master of Marketing Research, Kristina Wang served as the MMR Social Media Coordinator at the University of Georgia from 2020 to 2021 for nine months. In this role, she managed social media communications for the program, enhancing its online presence and engagement with prospective students and stakeholders.