Paul Sims
About Paul Sims
Paul Sims serves as the Director of Marketing for EMEA at Marketopia, where he leads a team focused on growth for technology clients. With extensive experience in both client-side and agency-side marketing, he has held various leadership roles in organizations such as PRS for Music and Bite IT Marketing.
Current Role at Marketopia
Paul Sims serves as the Director of Marketing for EMEA at Marketopia since 2023. In this role, he leads the EMEA marketing agency team, focusing on delivering growth for technology clients. His responsibilities include developing and executing effective lead generation campaigns tailored to the needs of the technology sector.
Previous Experience at PRS for Music
Paul Sims held multiple roles at PRS for Music from 2009 to 2019. He started as Head of Public Performance Marketing (PPS) from 2009 to 2012, then transitioned to Head of Licensing Marketing from 2012 to 2015. His tenure at PRS for Music spanned four years in total, during which he contributed to the organization's marketing strategies.
Experience at Bite IT Marketing
Paul worked at Bite IT Marketing as Head of Marketing from 2020 to 2023. His role included overseeing marketing operations and strategies for the company. He previously served as Head of Marketing & Operations for one year in 2022, contributing to the company's growth and operational efficiency.
Educational Background
Paul Sims studied at Sheffield Hallam University, where he earned a BA (Hons) in Business Studies from 1994 to 1998. He furthered his education at The Institute of Direct and Digital Marketing, achieving a Diploma in Direct & Digital Marketing in 2001. This educational foundation supports his extensive marketing career.
Marketing Expertise and Specializations
Paul has a diverse background in both client-side and agency-side marketing. He specializes in creating innovative marketing strategies for B2C and B2B markets. His experience includes working with Vendors and Managed Service Providers (MSPs) in the technology sector, enhancing his understanding of various marketing platforms and disciplines.