Francesca Bennett
About Francesca Bennett
Francesca Bennett serves as the Lead Brand Designer at Marshmallow in London, England, where she has worked since 2021. With a background in design management and branding, she has held various roles in notable companies, including Virgin Trains and Virgin Atlantic.
Work at Marshmallow
Francesca Bennett has held the position of Lead Brand Designer at Marshmallow since 2021. In this role, she is responsible for overseeing brand design initiatives and ensuring brand consistency across various platforms. Her work contributes to the overall brand identity and customer experience of the company, which is based in London, England.
Previous Experience in Design
Before joining Marshmallow, Francesca Bennett accumulated diverse experience in the design field. She worked as a Creative Design Lead at Virgin Trains from 2015 to 2019, where she led design projects for the brand. Following this, she served as Creative Lead at Avanti West Coast for a brief period in 2020. Additionally, she was a Brand Art and Design Lead at Curve for six months in 2021, further enhancing her expertise in brand management.
Education and Expertise
Francesca Bennett studied Graphic Design at the University of Florida, participating in a Study Abroad program from 2007 to 2008. She also earned a BA Hons in Graphic and Communication Design (International) from the University of Leeds from 2005 to 2009. Her education has equipped her with skills in conceptual thinking, art direction, and branding, which she applies across print, digital, and experiential platforms.
Design Management and Mentoring
Francesca Bennett has extensive experience in design management and brand guardianship. She focuses on team mentoring, fostering the development of design teams, and encouraging creative problem-solving. Her approach emphasizes customer experience-based thinking, ensuring that design solutions meet user needs effectively.
Early Career and Internships
Francesca began her career as a Design Intern at Leeds Trinity University from 2008 to 2009. This initial experience laid the groundwork for her future roles in design. She later worked as a Brand Designer at Virgin Atlantic from 2010 to 2015, where she contributed to various branding projects before advancing to leadership roles in the industry.