John Gilson
About John Gilson
John Gilson serves as the Senior Vice President of Marketing and E Commerce at Marucci Sports. He has over 20 years of experience in eCommerce and has held various leadership roles in companies such as Ju-Ju-Be International, JustLive, and SPY.
Current Role at Marucci Sports
John Gilson serves as the Senior Vice President of Marketing and eCommerce at Marucci Sports, a position he has held since 2023. In this role, he is responsible for overseeing the marketing strategies and eCommerce operations of the company, contributing to its growth in the sports equipment market. Prior to this, he worked as the SVP of Digital Marketing & eCommerce at Marucci Sports from 2022 to 2023, where he focused on enhancing the digital presence of the brand.
Previous Experience in eCommerce
John Gilson has extensive experience in the eCommerce sector, having held various leadership roles across multiple companies. He worked at Ju-Ju-Be International as Vice President of Digital (eCommerce) for 11 months in 2019-2020. He then transitioned to JustLive as Vice President of Digital/eCommerce from 2020 to 2022. His earlier roles include Director of eCommerce at SPY and Vice President Revenue - Digital at the same company, showcasing his progressive career in digital marketing and eCommerce.
Educational Background
John Gilson completed his high school education at the American School in London, graduating with a High School Diploma in 1996. He then pursued higher education at the University of San Diego, where he earned a Bachelor's degree in Political Science from 1996 to 2000. Additionally, he obtained an Executive Master of Business Administration (MBA) from the University of California, Irvine - The Paul Merage School of Business between 2012 and 2014.
Entrepreneurial Ventures
In 2001, John Gilson co-founded an online motorcycle parts and accessories retailer, which achieved significant success under his leadership, generating over $15 million in yearly revenue. This venture highlights his entrepreneurial skills and ability to drive business growth in the competitive eCommerce landscape.
Advisory Role at PÜL
Since 2019, John Gilson has served as an Advisory Board Member at PÜL, a role that allows him to leverage his extensive experience in marketing and eCommerce. His involvement in this advisory capacity reflects his commitment to guiding businesses in strategic growth and digital transformation.