Christy Merkley
About Christy Merkley
Christy Merkley is a Senior Marketing Operations Specialist at MatrixCare, where she focuses on lead generation and vendor relationship management. With extensive experience in marketing and business development, she has worked at notable companies such as SAP and Magento.
Work at MatrixCare
Christy Merkley has been employed at MatrixCare as a Senior Marketing Operations Specialist – Lead Generation since 2023. In this role, she focuses on optimizing lead processes to enhance the flow of qualified leads. She collaborates closely with sales and sales operations teams to improve campaign execution and measurement. Additionally, she maintains and optimizes vendor relationships to support marketing operations.
Previous Experience in Marketing
Before her current position, Christy Merkley worked at SAP as an Inside Marketing Representative for the Mid West Market Unit from 2019 to 2022. She also held the role of Lead Development Specialist at SAP for nine months in 2019. Prior to her tenure at SAP, she worked at Magento, an Adobe Company, as a Business Development Representative from 2017 to 2020 and at Televerde as a Lead Development Representative from 2017 to 2022.
Educational Background
Christy Merkley studied at Oakland City University, where she focused on Business/Office Automation/Technology/Data Entry, achieving IC3 certification in 2019. She also attended Ivy Tech Community College, studying Manufacturing Technician and earning MSSC certification in 2019. Currently, she is pursuing studies in Social Work at Vincennes University, which she began in 2013.
Career History
Christy's career began at Farbest Farms Inc, where she served as a Production Team Lead from 2012 to 2013. She then worked at Express Employment Professionals as a Floater from 2013 to 2017. Her diverse experience in various roles has contributed to her expertise in marketing operations and lead generation.
Skills and Specializations
Christy Merkley specializes in data reporting and the use of Salesforce dashboards for marketing reporting and attribution. Her strong focus on optimizing lead processes has enabled her to enhance the efficiency of lead generation efforts. She is skilled in collaborating with sales teams to improve the execution and measurement of marketing campaigns.