Colin Peters
About Colin Peters
Colin Peters serves as the Vice President of Sales for the Facilities Division at MatrixCare, where he has worked since 2020. He has a strong background in healthcare IT and senior care, with previous roles in sales operations and market development.
Current Role at MatrixCare
Colin Peters serves as the Vice President of Sales for the Facilities Division at MatrixCare. He has held this position since 2020, contributing to the company's growth and strategic direction in the healthcare IT sector. His role involves overseeing sales operations, developing strategies to enhance customer engagement, and driving revenue growth within the facilities segment.
Previous Experience at MatrixCare
Prior to his current role, Colin Peters worked at MatrixCare in various capacities. He served as Vice President of Market Development for the Midwest from 2019 to 2020, where he focused on expanding market presence in the Greater Minneapolis-St. Paul Area. Additionally, he was the Director of Sales Operations from 2017 to 2019, where he managed sales processes and operational strategies.
Professional Background in Sales and Business Development
Colin Peters has a diverse background in sales and business development across several organizations. He worked as a Business Development Manager at Doherty Employer Services from 2011 to 2013 and as a District Manager for Outside Sales at Automatic Data Processing from 2008 to 2010. His experience also includes a role as a Payroll Sales Consultant at Alliance Benefit Group from 2010 to 2011.
Education and Expertise
Colin Peters studied at St. Cloud State University, where he earned a Bachelor's Degree in Business Management from the Herberger Business School. He furthered his education by completing a Mini MBA at the University of St. Thomas - Opus College of Business. His expertise includes Strategic Account Management and Sales Operations and Enablement, with a strong focus on customer advocacy and value creation.
Experience in Healthcare IT and Senior Care
Colin Peters possesses extensive experience in Software as a Service (SaaS) companies, particularly in the Healthcare IT and Senior Care sectors. His roles have equipped him with a deep understanding of the industry's dynamics and the importance of technology in improving care delivery and operational efficiency.