Kathleen Sim
About Kathleen Sim
Kathleen Sim is the Head of Channel and Partner Marketing, APAC at Matterport in Singapore, with extensive experience in global and regional marketing campaigns.
Title and Current Role
Kathleen Sim is the Head of Channel and Partner Marketing, APAC at Matterport. Based in Singapore, she is responsible for steering the company's marketing efforts to strengthen partnerships and expand channel opportunities across the Asia-Pacific region.
Professional Background
Kathleen Sim has an extensive career in marketing and communications. She has held key positions in several high-profile companies, including rhipe as Regional Marketing Lead, SEAK, Oracle as JAPAC Employer Branding Lead, Cisco Systems as Partner Marketing Manager, APJ, planitswiss as Senior Global Marketing Manager/Senior Event Manager, GN Netcom as Channel Marketing Manager APAC, SingTel in Marketing Communications, Ingram Micro Asia Ltd in Marketing, and Powermatic Distribution Pte Ltd in Marketing Communications. Her roles frequently involved overseeing regional and global marketing campaigns, often under tight deadlines and with full budget management responsibilities.
Education and Expertise
Kathleen Sim studied at the University of South Australia, where she achieved a Bachelor of Arts in Management and Communications. She also studied Psychology at the University of Santo Tomas, earning a Bachelor of Science. Additionally, Kathleen attended Ngee Ann Polytechnic's School of Humanities & Social Sciences, where she studied Multimedia. Her educational background supports her robust expertise in digital marketing trends, demand generation programs, and market strategy.
Experience in Global Marketing Campaigns
Kathleen Sim has managed a wide range of global and regional marketing campaigns targeting brands and products. She has a keen eye for detail and excels in building demand generation programs and market strategy. Her work includes leading omni-channel campaigns that achieved ambitious metrics in the technology, lifestyle, and consumer goods industries. Kathleen is experienced in navigating multicultural environments, having lived and worked in both Asia and Europe.