Ke Shonda B.
About Ke Shonda B.
Ke Shonda B. is a Senior Marketing Manager at Maximus with extensive experience in digital marketing and team leadership.
Title at Maximus
Ke Shonda B. currently holds the position of Senior Marketing Manager at Maximus, a role she has been in since 2021. In this capacity, she is responsible for overseeing significant marketing initiatives and strategies.
Previous Roles at Leidos
Before joining Maximus, Ke Shonda B. worked at Leidos in the Washington D.C. Metro Area. She held the title of Senior Market Planner from 2016 to 2021, and prior to that, served as Market Planner from 2015 to 2016. In these roles, she developed and implemented key market plans and strategies.
Earlier Career Positions
Ke Shonda B.'s earlier career includes working as Communications and Marketing Coordinator at American University from 2013 to 2015 and as Marketing Specialist at the National Society of Professional Engineers from 2008 to 2013 in Alexandria, VA. Her roles spanned diverse marketing and communications responsibilities.
Educational Background
Ke Shonda B. achieved a Master of Arts (MA) from American University and a Bachelor of Science (BS) from Virginia State University. Both degrees were completed in 1970. Her educational background provided a strong foundation in marketing and communications.
Professional Certifications
Ke Shonda B. holds certifications in Hootsuite Social Marketing and CisionPoint, highlighting her expertise in social media management and public relations tools. These certifications validate her skills in managing digital marketing and public relations campaigns.
Skills and Expertise
Proficient in a wide range of digital marketing tools including Google Analytics, Adobe Creative Suite, and email marketing platforms like MailChimp and Constant Contact, Ke Shonda B. is well-versed in leveraging these tools for marketing success.
Team Leadership and Budget Management
Ke Shonda B. has demonstrated strong team leadership abilities, successfully managing a marketing budget of $3.4 million and overseeing two direct reports. She has a track record of leading teams in matrixed environments and building strategic business partnerships.