Likitta Crawley
About Likitta Crawley
Likitta Crawley is the Lead Specialist, Communications at Maximus, with extensive experience in marketing, public relations, and non-profit management.
Title and Current Position
As of 2022, Likitta Crawley holds the role of Lead Specialist in Communications at Maximus, based in McLean, Virginia, United States. Her responsibilities include overseeing communication strategies and ensuring alignment with company objectives.
Previous Experience at Maximus
Before becoming the Lead Specialist in Communications, Likitta Crawley served as the Senior Marketing Specialist for Social & Digital Media at Maximus from 2020 to 2022. In this role, she was responsible for managing social media strategies and digital campaigns to enhance the company's online presence.
Non-Profit Management Background
Likitta Crawley has an extensive background in non-profit management, primarily through her tenure at Cornerstones in Reston, VA. She held several roles, including Development Coordinator from 2010 to 2015, Events & Database Manager from 2015 to 2018, and Community and Special Events Manager from 2018 to 2020. Her earlier roles included Executive Assistant to the CEO from 2008 to 2010 and Lead Teacher at the Laurel Learning Center from 2000 to 2008.
Educational Background and Expertise
Likitta Crawley earned a Bachelor of Science in Marketing from George Mason University from 2015 to 2019. Her education has equipped her with theoretical and practical knowledge in marketing and communications.
Technical Skills and Tools
Likitta Crawley is proficient in using various technical tools for marketing and communications, including Adobe Creative Cloud, HootSuite, and Salesforce. Her technical proficiency supports her ability to execute comprehensive marketing campaigns effectively.
Strategic Planning and Project Management
Likitta utilizes her strategic planning and project management skills to enhance brand management and media relations. She has experience developing and executing marketing campaigns that build a strong brand image across multiple media platforms, aligning business objectives with marketing strategies.