Sarah Barber
About Sarah Barber
Sarah Barber is a Senior Marketing and Communications Specialist at McLaren Greater Lansing, where she has worked since 2016. She possesses expertise in Adobe Creative Suite and has a background in advertising from Michigan State University.
Work at McLaren Greater Lansing
Sarah Barber has been employed at McLaren Greater Lansing since 2016. She initially joined as a Marketing Specialist and transitioned to the role of Senior Marketing and Communications Specialist in 2018. Her responsibilities include developing marketing strategies, managing communications, and overseeing promotional activities to enhance the organization's visibility and engagement. McLaren Greater Lansing is located at 401 W. Greenlawn, Lansing, MI 48910.
Education and Expertise
Sarah Barber earned a Bachelor of Arts degree in Advertising from Michigan State University, where she studied from 2007 to 2011. Her educational background has equipped her with a solid foundation in marketing principles and communications. She possesses expertise in Adobe Creative Suite, including tools such as Photoshop, Illustrator, and InDesign, which are essential for creating visual content. Additionally, she has strong skills in copywriting and event planning.
Background
Before joining McLaren Greater Lansing, Sarah Barber worked at MSU Federal Credit Union. She served as a Call Center Specialist from 2009 to 2011 and later as a Creative Marketing Specialist II from 2011 to 2016. In these roles, she gained valuable experience in customer service and marketing, contributing to her professional development in the field.
Achievements
Throughout her career, Sarah Barber has demonstrated a strong ability in customer service, ensuring client satisfaction and maintaining positive relationships. Her experience in event planning has involved organizing and coordinating events to promote her organization and its products. These skills have contributed to her effectiveness in her current role at McLaren Greater Lansing.