Alexa Farah
About Alexa Farah
Alexa Farah is a Senior Solutions Consultant at Medallia, with a strong background in marketing and consulting across various industries. She has previously held positions at 3M and Thermo King, and has academic qualifications including an MBA from IE Business School and a BS from the University of Minnesota.
Current Role at Medallia
Alexa Farah serves as a Senior Solutions Consultant at Medallia, a position she has held since 2022. In this role, she utilizes her expertise in Experience Management and Medallia's proprietary AI technology to deliver personalized and predictive insights. Her responsibilities include working closely with clients to understand their needs and providing tailored solutions that enhance customer experience.
Previous Experience at 3M
Before joining Medallia, Alexa Farah worked at 3M in various capacities. She served as a Global Expertise Delivery Manager from 2020 to 2022 and as a Global Construction Segment Marketer for 7 months in 2020. Additionally, she held the role of Marketing Operations Supervisor from 2018 to 2020 and was a Global Strategy & Marketing Intelligence Senior Specialist from 2017 to 2018. Her tenure at 3M provided her with extensive experience in marketing and strategy within the manufacturing and distribution sectors.
Educational Background
Alexa Farah has a solid educational foundation in business and marketing. She earned a Bachelor of Science in Business from the University of Minnesota, with a focus on Marketing and Non-Profit Management, from 2010 to 2014. She later obtained a Master of Business Administration (MBA) from IE Business School in 2020. Additionally, she studied Doing Business in China at Fudan University, achieving a certificate in 2020.
Internship and Early Career Experience
Alexa's early career included several internships that contributed to her professional development. She worked as a Marketing Intern at Thermo King in 2012 and as a Sales Analysis Intern at FINNEGANS Inc. from 2013 to 2014. Additionally, she completed a Consulting Internship at Baker Tilly Virchow Krause, LLP in 2013. These roles provided her with foundational skills in marketing, sales analysis, and consulting.
Expertise and Industry Experience
Alexa Farah possesses expertise in Experience Management, particularly in leveraging AI technology for insights. Her industry experience spans Manufacturing & Distribution, Agro-business, Healthcare, and Professional Services. She has functional experience in market research, go-to-market strategy, and sales and marketing shared services, which enhances her capabilities as a Senior Solutions Consultant.