Cara Martin
About Cara Martin
Cara Martin serves as the Senior Director of Customer Success and Professional Services Delivery at Medallia, where she has worked since 2022. She has a background in customer engagement strategies, data analysis, and digital eCommerce, with previous roles at Merkle and Fish4.
Work at Medallia
Currently, Cara Martin holds the position of Senior Director of Customer Success and Professional Services Delivery at Medallia. She has been with the company since 2022 and operates from London, England. In this role, she focuses on enhancing customer success and delivering professional services, leveraging her expertise in real-time interaction management and omni-channel customer journey engagement.
Previous Experience at Merkle
Before joining Medallia, Cara Martin worked at Merkle as a Senior Account Director. Her tenure lasted for 11 months from 2018 to 2019, based in London, United Kingdom. In this role, she was responsible for managing client accounts and developing strategies to improve customer engagement and satisfaction.
Background in Digital Management
Cara Martin has a background in digital management, having served as Digital Manager at Fish4 from 2009 to 2011 for two years in London, United Kingdom. In this position, she managed digital initiatives and contributed to the company’s online presence and customer engagement strategies.
Education and Expertise
Cara Martin studied at St. Catherine's College, Armagh, from 1998 to 2006, completing an eight-year program. She possesses expertise in B2C and CRM data and communication strategy, with a strong focus on data-driven insights and analysis for customer engagement solutions. Her skills also include project management for both small and large-scale integration projects.
Skills in eCommerce and Customer Engagement
Cara Martin has developed a strong background in brand-focused digital eCommerce. Her experience encompasses real-time interaction management and omni-channel customer journey engagement, which are critical for enhancing customer experiences and driving business success.