Kimberly Musante
About Kimberly Musante
Kimberly Musante serves as the Vice President of Digital Experience at Medallia, bringing extensive experience in marketing operations and digital media strategies. She has a strong background in account-based marketing and has held various leadership roles in organizations such as Dealertrack Technologies and Cox Automotive Inc.
Current Role at Medallia
Kimberly Musante serves as the Vice President of Digital Experience at Medallia, a position she has held since 2022. In this role, she focuses on enhancing digital customer interactions and optimizing user experiences across various platforms. Her leadership is directed towards integrating technology and marketing strategies to drive engagement and satisfaction.
Previous Experience at Medallia
Prior to her current role, Kimberly Musante worked at Medallia as the Senior Director of Marketing Operations from 2021 to 2022 and as the Director of Marketing Operations from 2019 to 2021. During her tenure, she was involved in developing marketing strategies that aligned with organizational goals and contributed to revenue generation.
Education and Professional Development
Kimberly Musante earned a Bachelor of Science in Business Administration with a focus on Marketing from LIU Post, where she studied from 2000 to 2002. She also holds an Associate of Science in Business Administration from Nassau Community College, completed between 1998 and 2000. Additionally, she has pursued further education at NYU School of Continuing and Professional Studies, obtaining a Professional Certificate in Digital Media Marketing since 2011.
Marketing Expertise and Strategies
Kimberly Musante has extensive experience in marketing operations, particularly in intent and account-based marketing strategies. She specializes in building integrated technology stacks that enhance customer journey orchestration, facilitating multi-channel experiences across various platforms including display, social media, and automation technologies.
Career Background
Before joining Medallia, Kimberly Musante held various marketing roles, including Marketing Program Manager at Centro from 2013 to 2014, Digital Marketing Manager at Dealertrack Technologies from 2014 to 2017, and Senior Marketing Manager for Customer Experience at Cox Automotive Inc. from 2017 to 2019. Her career reflects a consistent focus on enhancing marketing operations and customer engagement.