Tabitha Bartels
About Tabitha Bartels
Tabitha Bartels serves as the Director of Marketing Operations at Medallia, a position she has held since 2022. With extensive experience in marketing operations across various companies, she has previously worked at Cision and American Express, and holds a Master's degree in Integrated Marketing Communications from Northwestern University.
Current Role at Medallia
Tabitha Bartels serves as the Director of Marketing Operations at Medallia, a position she has held since 2022. In this role, she oversees marketing operations, focusing on optimizing processes and enhancing the overall efficiency of marketing initiatives. Her experience in this position builds on her previous role at Medallia as Marketing Operations Manager from 2019 to 2021.
Previous Experience at Cision
Tabitha Bartels has extensive experience at Cision, where she held multiple roles over several years. She worked as Database Marketing Manager for one year in 2009, followed by positions as Email Marketing Specialist from 2008 to 2009, Marketing Automation Manager from 2013 to 2017, and Senior Manager of Marketing Operations from 2017 to 2019. Her tenure at Cision contributed significantly to her expertise in marketing operations.
Educational Background
Tabitha Bartels earned a Master of Science in Integrated Marketing Communications from Northwestern University. She also holds a Bachelor of Science in Business Administration with a focus on Marketing from the University of Wisconsin-Green Bay. Her educational background provides a strong foundation for her career in marketing operations.
Career History
Tabitha Bartels has a diverse career history spanning over two decades. She began her career as a Marketing Coordinator at Northwestern University from 2001 to 2008. She then transitioned to various roles in digital marketing, including Senior Manager of Digital Marketing at American Express from 2011 to 2013 and a brief role as New Media Specialist at Travel Planners in 2011. This varied experience has equipped her with a broad skill set in marketing.