Travis Mc Bride
About Travis Mc Bride
Travis McBride is a Lead Product Designer with extensive experience in digital, UX, and CX strategy. He has worked with various companies, including Thunderhead and Medallia, and possesses strong skills in stakeholder engagement and project delivery methodologies.
Current Role at Medallia
Travis Mc Bride serves as the Lead Product Designer at Medallia, a position he has held since 2022. In this role, he focuses on creating innovative customer experience solutions through effective design strategies. His responsibilities include engaging with stakeholders and clients to enhance project outcomes, ensuring that the design aligns with user needs and business objectives.
Previous Experience in UX Design
Before joining Medallia, Travis Mc Bride accumulated extensive experience in user experience design. He worked at Thunderhead as UX Lead from 2015 to 2022, where he contributed to various projects in Soho. Prior to that, he held the position of Lead UX Consultant at Squiz for 11 months in 2011 and served as Head of UX at Pancentric from 2011 to 2013. He also worked as Senior UX at TH_NK from 2013 to 2015, all of which provided him with a solid foundation in UX strategy.
Education and Qualifications
Travis Mc Bride holds a Bachelor of Arts with honors in Modern History from Queen's University Belfast. He also earned a Master of Science in Multimedia Design & Applications from Teesside University, completing his studies in 2000. His academic background supports his expertise in digital design and user experience.
Expertise in Project Delivery Methodologies
Travis possesses expertise in both Agile and Waterfall project delivery methodologies. He is a certified ScrumMaster and has experience with PRINCE2, which enhances his ability to manage projects effectively. His knowledge of these methodologies allows him to adapt to various project requirements and deliver successful outcomes.
Skills in User-Centered Design
Travis Mc Bride demonstrates a strong talent for communicating the value of User-Centered Design (UCD). He has an intuitive understanding of how design and technology can enhance customer experiences. His skills in stakeholder and client engagement further contribute to his ability to deliver effective design solutions that meet user needs.