Helen Porsche
About Helen Porsche
Helen Porsche is a Senior Specialist in E-commerce at MediaMarktSaturn, where she has worked since 2021. With a background in digital marketing and cross-media management, she has held various roles in the industry, including positions at Fraunhofer IAO and HAIX Group.
Work at MediaMarktSaturn
Helen Porsche has been employed at MediaMarktSaturn as a Senior Specialist in E-commerce since 2021. Her role focuses on enhancing the company's online retail strategies and optimizing the digital shopping experience. Based in Ingolstadt, Bayern, Deutschland, she contributes to the integration of various media channels to improve customer engagement and sales performance.
Previous Employment Experience
Prior to her current position, Helen Porsche worked at HAIX Group as an Online Marketing Specialist from 2013 to 2021. She also held the position of Secretary of Director at Fraunhofer IAO from 2008 to 2010. Additionally, she completed an internship in Customer Relationship Marketing at RMG Connect in 2010. These roles have equipped her with a diverse background in marketing and administration.
Education and Expertise
Helen Porsche studied at Stuttgart Media University, where she earned a Bachelor of Arts in Media Economics from 2008 to 2011. She also attended Kaufmännisches Berufskolleg Fremdsprachen, achieving the qualification of staatl. geprüfte Wirtschaftsassistentin in Economics with a focus on foreign languages from 2005 to 2007. Furthermore, she participated in a Summer School program at the University of the West of Scotland in 2011.
Specialization in Digital Marketing
Helen Porsche specializes in cross-media management within digital marketing. Her expertise includes integrating various media channels to enhance marketing effectiveness. She has also obtained certifications in Conversion Optimization for Online Shops, which further solidifies her knowledge and skills in e-commerce strategies.
Innovative Projects
Helen Porsche developed the first wedding dress configurator, demonstrating her capability in creating innovative digital solutions. This project highlights her proficiency in utilizing technology to enhance customer experiences in the online retail space.