Markus Von Helden
About Markus Von Helden
Markus Von Helden serves as the Head of Digital Experience for MediaMarktSaturn in Germany. He has held various leadership roles in digital and advertising sectors, including positions at Yahoo!, HolidayCheck AG, and AutoScout24.
Work at MediaMarktSaturn
Markus Von Helden serves as the Head of Digital Experience Germany at MediaMarktSaturn. He has held this position since 2020, contributing to the company's digital strategy and customer experience initiatives. His role involves overseeing the development and implementation of digital solutions that enhance user engagement and streamline online interactions for customers across Germany. The focus is on optimizing the digital touchpoints to improve overall customer satisfaction and drive sales.
Previous Experience at Yahoo!
Before joining MediaMarktSaturn, Markus Von Helden worked at Yahoo! as the Head of Insights from 2005 to 2009. During his four years in this role, he was based in München und Umgebung, Deutschland. His responsibilities included analyzing user data and market trends to inform strategic decisions and improve product offerings. This experience provided him with a strong foundation in digital analytics and consumer behavior.
Career at HolidayCheck AG
Markus Von Helden was the Director of Sales & Tourism at HolidayCheck AG from 2015 to 2020. In this five-year role, he focused on driving sales growth and enhancing the tourism offerings of the company. His leadership in sales strategies contributed to the company's market presence in the travel sector, particularly in the online travel agency space.
Role at AutoScout24
From 2009 to 2014, Markus Von Helden held the position of Head of Advertising Products & Ad Operations at AutoScout24. His five-year tenure involved managing advertising strategies and operations, which included developing advertising products that catered to the automotive market. This role allowed him to gain significant insights into digital advertising and operational efficiencies.
Education and Expertise
Markus Von Helden studied at Technische Universität Ilmenau, where he achieved a Diplom in Medienwissenschaftler from 1996 to 2002. His academic background in media science has equipped him with a deep understanding of media technologies and digital communications, which he applies in his professional roles to enhance digital experiences and strategies.