Peter Schweinecker
About Peter Schweinecker
Peter Schweinecker is a Senior Category Manager in the IT accessories sector at Media-Saturn Deutschland GmbH, a position he has held since 2021. He has extensive experience in sales and marketing, having previously worked as a Key Account Manager and Team Lead at Vertikom Sales GmbH and held various roles in marketing and administration.
Work at MediaMarktSaturn
Peter Schweinecker has been serving as the Senior Category Manager in the IT Accessories division at Media-Saturn Deutschland GmbH since 2021. His role involves overseeing product categories, managing supplier relationships, and developing strategies to enhance product offerings. Based in Ingolstadt, Bayern, he has contributed to the company's growth in the IT accessories market over the past three years.
Previous Experience at Vertikom Sales GmbH
Before joining Media-Saturn, Peter Schweinecker worked at Vertikom Sales GmbH in collaboration with Lenovo (Deutschland) GmbH. He held the position of Key Account Manager and Team Lead for the RAM Team from 2012 to 2020. During his eight-year tenure, he was responsible for managing key accounts and leading a team focused on RAM products, contributing to sales growth and customer satisfaction.
Education and Expertise
Peter Schweinecker studied Betriebswirtschaft at FH Giessen-Friedberg, where he earned his Diplom Betriebswirt from 2002 to 2006. He also attended the Akademie für Marketing-Kommunikation in Frankfurt am Main, achieving the qualification of staatlich geprüfter Kommunikationswirt from 1998 to 2000. Additionally, he studied Psychology at Justus-Liebig-Universität Giessen, obtaining a Vordiplom during the same period. His educational background supports his expertise in business management and marketing.
Early Career at Sage and Dinotec GmbH
Peter Schweinecker began his professional career as a Werkstudent in Marketing Communications at Sage from 2002 to 2006. He also worked at Dinotec GmbH as the Sachgebietsleiter für Verkaufsförderung und Systemadministration for 11 months in 2000 to 2001. These early roles provided him with foundational experience in marketing and sales promotion, which he later applied in his subsequent positions.