Sania .
About Sania .
Sania is a Direct Marketing & Activation Specialist at MediaMarktSaturn in Grünwald, Bavaria, Germany, where she has worked since 2021. She specializes in integrating digital and traditional marketing strategies to enhance brand visibility and has a strong background in international business and marketing.
Work at MediaMarktSaturn
Currently, Sania serves as a Direct Marketing & Activation Specialist at MediaMarktSaturn, a position she has held since 2021. In this role, she focuses on integrating digital marketing strategies with traditional marketing techniques to enhance brand visibility. She has developed targeted marketing campaigns that have significantly improved customer engagement. Additionally, Sania has participated in cross-functional teams to launch successful brand activation initiatives, contributing to the overall marketing efforts of the organization.
Education and Expertise
Sania has a diverse educational background in business and marketing. She studied International Business Management and Strategy at Università degli Studi di Firenze, completing her studies in 2019. Prior to that, she earned a Bachelor of Arts in English Language and Literature from Panjab University, graduating in 2014. She also holds a Master of Science in International Luxury & Brand Management from Rennes School of Business, which she completed in 2020. Her education equips her with a strong foundation in marketing strategies and brand management.
Background
Sania began her career as a Loyalty Marketing/Management Intern at HUGO BOSS HQ in Metzingen, Germany, where she worked for five months in 2019. Following this internship, she served as a Digital Marketing Manager at Psycho Labs in Chandigarh, India, from 2020 to 2021. Her experiences in these roles have contributed to her expertise in digital marketing and customer data analytics, allowing her to leverage data analytics to optimize marketing strategies.
Achievements
Throughout her career, Sania has been actively involved in community outreach programs that promote sustainable marketing practices. Her initiatives in this area reflect her commitment to responsible marketing. At MediaMarktSaturn, she has successfully developed and implemented targeted marketing campaigns that have improved customer engagement, showcasing her ability to drive results in her marketing efforts.