Vanessa Kohl
About Vanessa Kohl
Vanessa Kohl is a Manager of E-Commerce Content Marketing at MediaMarktSaturn, where she has worked since 2020. She has extensive experience in digital marketing, specializing in content management, social media marketing, SEO, and analytics.
Work at MediaMarktSaturn
Vanessa Kohl serves as the Manager E-Commerce Content Marketing at MediaMarktSaturn, a position she has held since 2020. Based in Ingolstadt, Bayern, she focuses on enhancing digital marketing efforts through effective content management and creation. Her role involves strategizing and implementing content that aligns with the company's e-commerce objectives.
Previous Experience in Marketing
Before joining MediaMarktSaturn, Vanessa Kohl accumulated diverse experience in marketing roles. She worked as an Online Marketing Manager at Enchilada Gruppe from 2017 to 2020, where she developed and executed online marketing strategies. Prior to that, she was an Assistant in Marketing, Social Media, and Consumer Dialogue at Paulaner Brauerei Gruppe GmbH & Co. KGaA for four months in 2014. Additionally, she has held internships in social media marketing at FC Bayern München and online marketing at Town & Country Haus Franchisepartner.
Education and Expertise
Vanessa Kohl earned her Bachelor of Science (B.Sc.) in Multimedia Marketing from Fachhochschule Schmalkalden, completing her studies from 2010 to 2013. Her educational background provides a solid foundation for her expertise in social media marketing, particularly on platforms such as Facebook, Instagram, and Pinterest. She also possesses skills in SEO and analytics, which are essential for developing effective online marketing strategies.
Skills in Community and Reputation Management
In addition to her marketing roles, Vanessa Kohl has developed skills in community management and reputation management. These skills are crucial for maintaining a positive brand image and engaging effectively with audiences across various digital platforms. Her experience in these areas supports her current responsibilities in content marketing.