Kristin Flaherty
About Kristin Flaherty
Kristin Flaherty is a Customer Experience Senior Manager at Canon Medical Informatics, where she leads initiatives to enhance customer interactions and oversees multichannel campaign strategies. She has a diverse background in marketing and customer engagement, with previous roles at UnitedHealth Group and other organizations.
Current Role at Canon Medical Informatics
Kristin Flaherty serves as the Customer Experience Senior Manager at Canon Medical Informatics since 2020. In this role, she leads cross-functional teams to prioritize and execute key initiatives aimed at enhancing customer experience throughout the customer life cycle. She oversees the development of multichannel campaign strategies designed to engage and retain Canon Medical's core customer group. Her responsibilities include crafting customer-specific marketing messages and offers, as well as negotiating and managing external associations related to customer research.
Previous Experience at UnitedHealth Group
Kristin Flaherty has held multiple positions at UnitedHealth Group. She worked as a Compliance and Privacy Analyst from 2012 to 2015, where she focused on regulatory compliance and privacy issues. Following this role, she served as a Marketing & Experience Consultant from 2015 to 2017, and then as a Digital Marketing & Experience Manager from 2017 to 2018. In these roles, she contributed to marketing strategies and customer experience initiatives.
Experience at Canon Medical Informatics
Before her current position, Kristin Flaherty was the Customer Engagement Marketing Manager at Canon Medical Informatics from 2018 to 2020. In this capacity, she developed and implemented a Customer Journey Map, which improved customer interactions by collaborating with both customers and internal stakeholders. She also inspired the organization to act on customer feedback through effective data-driven storytelling.
Educational Background at Bethel University
Kristin Flaherty studied at Bethel University, where she earned a Bachelor's Degree in Communication, General, from 2005 to 2009. Her education provided a foundation in communication strategies, which she has applied throughout her career in various marketing and customer experience roles.
Early Career Experience
Kristin Flaherty began her career with various roles that contributed to her expertise in marketing and customer engagement. She worked as a Marketing Transfer Student Assistant at Bethel University from 2006 to 2009. She also held positions as a Marketing Consultant at Minnesota Vein Center in 2009 and as an Account Manager at Alliance One for a brief period in 2009.