Maureen Williams
About Maureen Williams
Maureen Williams serves as a Product Marketing Manager at MEDITECH, where she has worked since 2016, leveraging her extensive experience in sales and marketing. She specializes in developing Go-to-Market strategies and managing cross-functional teams to align marketing efforts with customer objectives.
Work at MEDITECH
Maureen Williams has been serving as a Product Marketing Manager at MEDITECH since 2016. In this role, she focuses on developing Go-to-Market Playbooks to ensure cohesive messaging for the sales and marketing teams. Williams manages virtual teams across various divisions to align customer objectives with marketing campaigns. Her previous positions at MEDITECH include Senior Sales Consultant, Advanced Clinical Coordinator, Implementation Supervisor, and Supervisor of Marketing, providing her with extensive experience within the organization.
Education and Expertise
Williams earned a Bachelor of Science in Marketing/Marketing Management from Babson College, completing her studies from 1984 to 1988. Her educational background supports her expertise in product marketing and management. Throughout her career at MEDITECH, she has developed skills in creating marketing strategies, managing teams, and building partnerships with C-level decision makers.
Background
Maureen Williams has a long-standing career at MEDITECH, spanning over two decades. She began her journey as a Senior Sales Consultant from 1994 to 2007, followed by roles such as Advanced Clinical Coordinator and Implementation Supervisor. Her experience in various capacities has equipped her with a comprehensive understanding of the healthcare technology landscape and customer needs.
Achievements
In her role as Product Marketing Manager, Williams has successfully developed Go-to-Market Playbooks that enhance the messaging for MEDITECH's sales and marketing teams. She also mentors marketing team members to identify sales sources and target areas for strategies. Additionally, she collaborates with management teams to leverage customer success stories, utilizing tangible data to meet organizational needs.