Jay Jensen
About Jay Jensen
Jay Jensen is an Advertising Manager at Mega Group in Boucherville, Quebec, where he has worked since 2005. He holds an MFA in printmaking and painting from Colorado State University and has experience in developing advertising campaigns and conducting market analysis.
Work at Mega Group
Jay Jensen has served as the Advertising Manager at Mega Group since 2005. In this role, he coordinates the production of various advertising materials, including flyers, radio spots, and point-of-sale materials. His responsibilities also include developing advertising campaigns tailored for a network of home furnishings retailers, with an emphasis on increasing market share for member dealers. Jensen's extensive experience in advertising management contributes to the company's marketing efforts.
Education and Expertise
Jay Jensen holds a Master of Fine Arts (MFA) in printmaking and painting from Colorado State University, where he studied from 1977 to 1980. Prior to this, he earned a Bachelor of Arts (BA) from Gettysburg College, focusing on visual arts, art history, and philosophy, from 1972 to 1976. His educational background in visual arts enhances his capabilities in advertising and creative production.
Background in Advertising
Before joining Mega Group, Jay Jensen worked at Cossette Communication-Marketing as a Prepress Department Manager on a contract basis in 2004. His tenure there lasted for eight months, during which he gained valuable experience in the advertising industry. This role contributed to his understanding of the production processes involved in creating advertising materials.
Market Analysis and Brand Strategy
In his current position, Jay Jensen conducts market analysis to develop strategies aimed at enhancing brand awareness and fostering business growth. His analytical skills are crucial in identifying market trends and consumer behavior, which inform the advertising campaigns he oversees.
Bilingual Skills in Advertising
Jay Jensen possesses bilingual skills, allowing him to write and edit radio scripts in both English and French. This capability enables him to reach a broader audience and ensures effective communication in diverse markets, enhancing the overall impact of advertising campaigns.