Neta Alter
About Neta Alter
Neta Alter is the Marketing Lead at Melio, a position she has held since 2020. With a background in marketing and a strong educational foundation in sociology, political science, and social psychology from Bar-Ilan University, she has accumulated diverse experience across various roles in the marketing field.
Work at Melio Payments
Neta Alter has been serving as the Marketing Lead at Melio Payments since 2020. In this role, she is responsible for overseeing marketing strategies and initiatives that align with the company's objectives. Her tenure at Melio has lasted for four years, during which she has contributed to enhancing the company's market presence and driving customer engagement.
Previous Marketing Roles
Before her current position at Melio, Neta Alter held several marketing roles. She worked at Compucall Web Marketing as a Marketing Coordinator for seven months in 2010. Subsequently, she served as a Search Engine Marketing Strategist at AppsFlyer from 2019 to 2020 for seven months. Additionally, she was employed at Universal McCann Search in various capacities, including Senior SEM and PPC Manager from 2010 to 2014, and Client Manager & PPC Manager from 2012 to 2014.
Education and Expertise
Neta Alter studied at Bar-Ilan University, where she earned a Bachelor of Arts in Sociology and Political Science from 2003 to 2006. She furthered her education at the same institution, obtaining a Master of Arts in Social Psychology from 2006 to 2010. Her academic background provides her with a strong foundation in understanding consumer behavior and marketing strategies.
Career Progression
Neta Alter's career includes diverse roles in user acquisition and marketing. She worked at Gett as a Global Head of User Acquisition in 2019 for seven months and as a User Acquisition Specialist from 2017 to 2019. Additionally, she served as Head of Google (SEM) at Moburst from 2015 to 2017. Earlier in her career, she worked as an HR Recruiter at IAI from 2007 to 2010.