Eduardo Lazarotto
About Eduardo Lazarotto
Eduardo Lazarotto is a Marketing Ops Manager at MetaMap, with a strong background in data analysis and CRM. He has held various roles in companies such as Serasa Experian, EBANX, and HSBC, and has expertise in cloud technologies and BI tools.
Work at MetaMap
Eduardo Lazarotto serves as the Marketing Ops Manager at MetaMap, a position he has held since 2023. His role involves overseeing marketing operations and implementing strategies to optimize marketing performance. He works remotely from San Francisco, California, contributing to the company's initiatives in the digital landscape.
Previous Experience
Prior to joining MetaMap, Eduardo worked at Serasa Experian as a CRM Coordinator for six months in 2023. He also held various roles in the data and marketing sectors, including positions at EBANX as a Senior Data Analyst and Marketing Ops Coordinator, and at Bradesco as a Data Analyst in CRM. His experience spans multiple organizations and roles, underscoring his expertise in marketing operations and data analytics.
Education and Expertise
Eduardo holds a Bachelor of Science in Information Systems from Faculdade FESP, completed in 2014. He furthered his education with a Graduate Course in Big Data from Universidade Positivo in 2018, and studied Gestão de equipes e Produtividade at Pontifícia Universidade Católica do Rio Grande do Sul from 2022 to 2023. His expertise includes leveraging cloud technologies like AWS Redshift and S3, as well as proficiency in BI tools such as Power BI, Tableau, and Microstrategy.
Technical Skills
Eduardo has a strong technical background, utilizing a variety of programming languages including SQL, Python, Java, C#, .NET, and Shellscript for data engineering and analytics solutions. He employs CRM tools like Salesforce and Hubspot to enhance customer relationship management strategies. His skill set supports his ability to lead teams and projects focused on analytics and data-driven business growth.
Career Timeline
Eduardo's career includes significant roles across various companies. He worked as a System Analyst at Hospital São Vicente in 2013, followed by a position as a CRM Analyst at HSBC. From 2016 to 2019, he served as a Data Analyst at Bradesco. After his tenure at EBANX, where he worked from 2019 to 2023, he transitioned to his current role at MetaMap. His career reflects a consistent focus on data analytics and marketing operations.