Sharon Cruz
About Sharon Cruz
Sharon Cruz is a Marketing and Partnerships Senior Specialist at Metrolink, where she focuses on marketing communication campaign performance and social media content development. She has a background in marketing and finance, having held various roles at organizations including CSUN AMA and Priority Financial Network.
Current Role at Metrolink Trains
Sharon Cruz serves as the Marketing and Partnerships SSE at Metrolink, a position she has held since 2023. In this role, she focuses on marketing communication campaigns, analyzing performance metrics such as ridership and revenue. Additionally, she contributes to the creation of social media content, specifically targeting platforms like Instagram and TikTok, to enhance the organization's online presence and engagement.
Previous Experience in Marketing
Prior to her current role, Sharon Cruz worked as a Marketing Coordinator at Priority Financial Network from 2022 to 2023. She also held positions at California State University, Northridge, where she served as a Student Marketing Assistant and as VP of Finance for the CSUN American Marketing Association from 2021 to 2022. Her experience includes a marketing internship at the Boys & Girls Clubs of Greater Conejo Valley in 2021.
Educational Background
Sharon Cruz studied Business Administration at Moorpark College from 2018 to 2020, where she completed a two-year program. She then transferred to California State University, Northridge, earning a Bachelor of Business Administration (BBA) with a focus on Marketing from 2020 to 2022. This educational foundation supports her expertise in marketing strategies and business operations.
Consulting Experience
In 2021, Sharon Cruz worked as a Small Business Consultant at California State University, Northridge for one month. This role involved providing insights and recommendations to small businesses, contributing to her understanding of the challenges and opportunities faced by enterprises in the marketing landscape.