David Tercero
About David Tercero
David Tercero is a Marketing Specialist and eCommerce Champion at Mettler-Toledo International, Inc, where he has worked since 2020. He has a background in marketing and communications, with education from Tecnológico de Monterrey and Universidad Tecnológica de México, and has held various roles in digital marketing and communications across multiple companies.
Work at Mettler-Toledo International
David Tercero has been employed at Mettler-Toledo International, Inc since 2020, serving as a Marketing Specialist and eCommerce Champion. His role is based in Mississauga, Ontario, Canada. In this position, he provides training and customer service support to sales representatives, dealers, and customers on eCommerce platforms. He is responsible for monitoring and reporting the performance of marketing campaigns, which aids in optimizing strategies. Additionally, he engages in supplier communications to ensure effective marketing operations.
Education and Expertise
David Tercero has a diverse educational background in marketing and communications. He studied at Tecnológico de Monterrey, where he earned a diploma in Marketing from 2013 to 2014, and completed courses in e-Marketing, Strategic Communication, and Social Media from 2014 to 2015. He also attended the University of the Nations in Kona, completing a Leadership Training School in 2010. Earlier, he studied Communications at Universidad Tecnológica de México, achieving a Licenciado degree from 2006 to 2009.
Background
Before joining Mettler-Toledo International, David Tercero worked in various marketing roles. He served as a Communications Specialist at Ilusion, Grupo Diltex from 2013 to 2015 in Naucalpan de Juárez, Mexico. Following that, he worked at Dräger as a Digital Marketing and Communications Specialist for Mexico and Social Media Manager for LATAM from 2015 to 2016 in Mexico City. His experience spans multiple facets of marketing, including digital marketing and communications.
Achievements
Throughout his career, David Tercero has developed and executed growth strategies for eCommerce platforms, enhancing digital sales channels. His responsibilities have included monitoring marketing campaign performance to optimize strategies and ensuring seamless marketing operations through supplier communications. His expertise in eCommerce and marketing has contributed to the success of the teams he has worked with.