Gabriela Mellão
About Gabriela Mellão
Gabriela Mellão serves as the Global Head of Marketing Campaigns and Content at Mettler-Toledo International, Inc., where she has worked since 2017. She manages client relationships, oversees project management, and engages in business development to enhance the company's market presence.
Work at Mettler-Toledo International
Gabriela Mellão serves as the Global Head of Marketing Campaigns and Content at Mettler-Toledo International, Inc. since 2017. In this role, she manages relationships with the company's largest accounts, focusing on client satisfaction and business growth. Gabriela oversees all phases of marketing projects, demonstrating strong project management skills. She collaborates closely with various internal departments, including production, marketing, and operations, to ensure the successful execution of projects. Her responsibilities include engaging in daily client interactions, handling requests, preparing proposals, and providing customer service.
Previous Experience in Marketing
Before her current position, Gabriela gained valuable experience in marketing through various roles. She worked as a Marketing Intern at Demag Cranes & Components for three months in 2012 in São Paulo, Brazil. Following this, she served as a Marketing and Event Assistant at Moinhotur for four months in 2012-2013, also in São Paulo. Gabriela then transitioned to TransPerfect, where she worked as an Account Executive for two years from 2013 to 2015 in Zürich, Switzerland. These roles contributed to her expertise in client management and marketing strategies.
Education and Expertise
Gabriela Mellão studied at ESPM Escola Superior de Propaganda e Marketing, where she earned a Bachelor of Arts (B.A.) in Marketing and Communications from 2008 to 2012. Her educational background provided her with a solid foundation in marketing principles and communication strategies, which she applies in her current role. This academic experience, combined with her professional background, has equipped her with the skills necessary for effective marketing campaign management and client relationship development.
Project Management Skills
In her role at Mettler-Toledo International, Gabriela Mellão demonstrates strong project management skills by overseeing all steps of marketing projects. She ensures that projects align with client expectations and company objectives. Her ability to coordinate with multiple departments, manage timelines, and address client needs contributes to the overall success of marketing initiatives. This skill set is essential in facilitating business development activities aimed at expanding the company's market presence.