Georges Kaspar
About Georges Kaspar
Georges Kaspar serves as the Head of Group Marketing Communications and Creative Lead at Mettler-Toledo International, Inc since 2018. He has extensive experience in creative direction and design, with a background in branding and advertising.
Work at Mettler-Toledo International
Georges Kaspar has been serving as the Head of Group Marketing Communications and Creative Lead at Mettler-Toledo International, Inc since 2018. In this role, he oversees the marketing communications strategy and creative direction for the company. His responsibilities include managing branding initiatives and ensuring effective communication across various platforms. Mettler-Toledo is known for its precision instruments and solutions, and Kaspar's leadership contributes to the company's marketing efforts in the Zürich Area, Switzerland.
Previous Experience in Creative Direction
Prior to his current role, Georges Kaspar held the position of Creative Director at Distrelec Group from 2014 to 2017. His work involved leading creative projects and developing marketing strategies for the company. He also worked as a Creative Director at Racerfish from 2007 to 2010, where he focused on enhancing the company's creative output and branding efforts. His experience spans various sectors, including technology and e-commerce.
Education and Expertise
Georges Kaspar studied at New York University, where he focused on Filmmaking and earned a Certificate in 1995. He also attended Maximilien Vox School of Art from 1987 to 1989, where he studied Design and Advertising and achieved a BT. Additionally, he studied at Ferdinand Buisson from 1974 to 1978. His educational background supports his expertise in branding, design, advertising, communication, photography, and film.
Online Portfolio and Specialization
Georges Kaspar maintains an online portfolio at www.kaspardesign.com, showcasing his work in various creative fields, including branding, design, advertising, communication, photography, and film. He specializes in residential and commercial real estate, as well as hotels and resorts. His portfolio reflects his diverse skill set and experience in delivering creative solutions across different industries.